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The Trail Ahead Workshops: Exploring Current Trends and Innovations in the Music Industry

We’re proud to offer these workshops in partnership with the North Carolina Arts Council. Thank you to our sponsor, First Citizens Bank.

Cutting through the Noise: Harnessing the Power of Social Media

Wednesday, June 24, 2 – 3:30 p.m.

The advent of the COVID-19 pandemic has radically shifted the role of the arts sector. Panelists discuss building a social media voice, strategies for Facebook, Instagram, and Twitter, and emerging trends.

Presenters include Darren Nicholson, award-winning traditional musician and member of Balsam Range; Laura Boosinger, traditional musician and director of Madison County Arts Council; Sandra Davidson, North Carolina Arts Council content director; and Leslie Hartley, Blue Ridge National Heritage Area communications manager.

Workshop Materials: 

View Recording